Tribute To The Late John Ajayi, A Trailblazer.

The passing of John Ajayi is a profound loss to the marketing, advertising, and media industry in Nigeria. He was more than a publisher; he was a chronicler of ideas, a custodian of industry history, and a passionate advocate for excellence in marketing communications.

Through Marketing Edge, John Ajayi gave the industry a strong, credible voice. He documented campaigns, celebrated professionals, interrogated trends, and held the mirror up to the evolving world of brands and consumers. His work preserved moments that might otherwise have been forgotten, ensuring that achievements were recognised and lessons were shared.

Beyond the publication, he was known for his humility, professionalism, and genuine interest in people. He believed deeply in the power of storytelling, not for noise, but for impact. His commitment to industry growth, capacity building, and fair representation earned him respect across generations of practitioners.

John Ajayi leaves behind a legacy of dedication, integrity, and service to the craft. His words, platforms, and principles will continue to inspire those who tell stories for a living and those who shape the future of marketing in Nigeria.

The Brands&Consumers.com team wishes his immediate family members, friends and associates heartfelt condolences.

May the soul of the late John Ajayi rest in perfect peace, and his legacy continue to speak quietly, powerfully, and forever.